






Podium
Memories - Personalized Verse for all occasions!
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Public Sector - Training

"Fixin'
things starts with people investment"
The
Public Sector Training Approach: In confidence - identify current performance
levels as compared to existing performance standards. Identify required levels
of performance. Determine gaps in levels of performance. Identify skills,
knowledge and attitudes to be continued / changed. Identify causes for
performance discrepancies. Recommend methods / means / media for closing gaps
and maintaining performance. The
following illustrates training experience in Public Sector (and related private
enterprise activities) marketing and human resource development:
 | Developed
and delivered marketing related training programs (155+ in 20 countries),
many to public sector (See 'Training
Courses') |
 | Supervisor,
Course Development - General Management Training, impacting 10,000 employees |
 | Created
career development planning model for 300+ client contact representatives |
 | Develop
and facilitate 200+ Team Exercises that result in action plans for
participants to move forward on critical issues |
 | Won
global United Nations competition to develop and deliver 8 day workshop on
'Marketing & Commercial Strategies (Bangkok, Thailand) |
 | On
behalf of GoC, provided turnkey management to provide Foreign Service
Officers with International Security pre-post training |
 | Collaborate
with clients to ...
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conduct
needs analysis to determine training requirement |
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underscore
the need for the public sector to embrace marketing principles |
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conduct
needs analysis to determine marketing training requirements |
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develop
tailored curricula to address relevant issues |
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design
student workbooks to inform and provide ongoing reference |
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develop
post training metrics to track progress |
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conference
keynote - e.g. 'The Fundamentals of Marketing for Non Marketing
Professionals', 'The Commandments of Customer Care', 'Public Sector
Marketing Approaches', etc.
"Your
ability to interact with a large
audience rated your session as one of
the best of
the conference"
Barry Siskind, President - International
Training & Management Co.
Event: Total Public Sector Marketing
Symposium - June 2000
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