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Podium Memories - Personalized Verse for all occasions!

Public Sector - Consultation  

 

 

 

Consulting Training Document Dev. Clients

"Staple self to service request / Diagnosis before Prescription"

The Public Sector Consultative Approach: In confidence - determine the 'what is' of client environment and 'the what should be'. Identify the barriers and key success factors to excellence. Create roadmap to achieve goals, with built-in metrics for evaluation

The following illustrates public sector consultative experience:

Broad Experience: In-Canada consultation with 16 federal government departments, leading to tailored seminars and action oriented marketing documentation. Offshore: development of marketing programs in six countries, plus United Nations, in telecom, airlines, banking and professional services.

Transfer of skills from role as private enterprise performance consultant with mandate to investigate issues related to: marketing tools, environment, market conditions, motivation and training ... and development of remedial action plans. e.g. 'Marketing Assessment Program Study' conducted for National Research Council (Nov. 2K)

Formerly managed largest field marketing/sales force in national telecom network, responsible for design, sales and installation coordination of federal government systems throughout Ontario and regional municipal systems within Toronto area

On behalf of government of Canada (GoC) provided turnkey management (recruitment, mobilization, escort) for Canadian trade missions to Korea and the Caribbean ... to promote trade and linkages

Participant in federal National Steering Committee to develop global telecom marketing strategies for small/medium sized enterprises

Collaborate with clients to ...

'staple self to order' to reduce marketing cycles

develop marketing policies as related to external and internal clients

conduct marketing audits to optimize available marketing resources

identify key success factors to achieve marketing goals

develop key indicators of marketing performance

evaluate and develop business and marketing plans mentor executive and senior management on marketing issues involving communications, service delivery, public access, getting and managing client feedback, etc.