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Podium Memories - Personalized Verse for all occasions!

Global Trade - Consultation  

 

 

 

Consulting Training Document Dev. Clients

"Staple self to order process / Diagnosis before Prescription"

The Global Trade Consultative Approach: In confidence - determine the 'what is' of client offshore environment and the 'what should be'. Identify the barriers and key success factors to excellence. Create roadmap to achieve goals with built-in metrics for evaluation.

The following illustrates global trade consultative experience :

Broad experience private and pubic sector projects in 35 countries, resulting in: executive operational change, tailored seminars and action oriented marketing documentation

Retained by global partners (e.g. Newbridge Networks <Alcatel> and Nortel Networks) to determine their client's marketing and human resource development needs... and to enhance relationships between supplier's clients (e.g. telcos) and telcos customers

On behalf of government of Canada (GoC) provided turnkey management (recruitment, mobilization, escort) for trade missions to Far East and the Caribbean ... to promote trade and linkages

Served as Canadian Director of Marketing for three U S. based trade show and conference specialists, consulting with Canadian technology firms to gain offshore market entry through events in U.S., Asia, Europe, Caribbean and Latin America

Collaborate with clients to ...

'staple self to order' to reduce marketing cycles

evaluate and develop international business and marketing plans

develop marketing policies related to offshore market entry, positioning and resource deployment

conduct marketing audits to optimize available marketing resources and identify issues that get in the way of superior performance

identify key success factors to achieve international marketing goals

develop key indicators for measurement of international marketing performance

mentor executive and senior management on global marketing issues, involving human resource deployment, communications, service delivery, customer access, community involvement, getting and managing client feedback, customer retention strategies, etc.