






Podium
Memories - Personalized Verse for all occasions!
| |

Global Trade -
Consultation

"Staple
self to order process / Diagnosis before Prescription"
The
Global Trade Consultative Approach: In confidence - determine the 'what is' of
client offshore environment and the 'what should be'. Identify the barriers
and key success factors to excellence. Create roadmap
to achieve goals with built-in metrics
for evaluation.
The
following illustrates global trade consultative experience :
 | Broad
experience private and pubic sector projects in 35 countries, resulting in:
executive operational change, tailored seminars and action oriented
marketing documentation |
 | Retained
by global partners (e.g. Newbridge Networks <Alcatel> and Nortel
Networks) to determine their client's marketing and human resource
development needs... and to enhance relationships between supplier's
clients (e.g. telcos) and telcos customers |
 | On
behalf of government of Canada (GoC) provided turnkey management
(recruitment, mobilization, escort) for trade missions to Far East and the
Caribbean ... to promote trade and linkages |
 | Served
as Canadian Director of Marketing for three U S. based trade show and
conference specialists, consulting with Canadian technology firms to gain
offshore market entry through events in U.S., Asia, Europe, Caribbean and
Latin America |
 | Collaborate
with clients to ...
 |
'staple
self to order' to reduce marketing cycles |
 |
evaluate
and develop international business and marketing plans |
 |
develop
marketing policies related to offshore market entry, positioning and
resource deployment |
 |
conduct
marketing audits to optimize available marketing resources and identify
issues that get in the way of superior performance |
 |
identify
key success factors to achieve international marketing goals |
 |
develop
key indicators for measurement of international marketing performance |
 |
mentor
executive and senior management on global marketing issues, involving
human resource deployment, communications, service delivery, customer
access, community involvement, getting and managing client feedback,
customer retention strategies, etc. |
|
|